It’s Not Black and White

By Tom Blackwell

Tom Blackwell is the CEO and co-founder of EM, a financial communications and investor relations consultancy focused on servicing corporates from European and Asian emerging markets. EM was created following the successful MBO and carve out from M: Communications, where Tom worked as the head of the UK agency's Russian office. Prior to joining M: Communications, Tom worked as a managing director of The PBN Company.

Since Russia’s “pivot to the East” was launched amid great fanfare in 2013, much commentary has been devoted to its significance, its scale, and indeed what if anything has actually happened beyond the official rhetoric.

I have been commuting between Russia and China for the last two years for my own business, and during this time I have learned to discount the majority of what I read (from all sides) about the state of Russia-China business relations.  It rarely reflects what I see in reality.

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